Constraint

Enterprise has determined that it wants to focus on services for this assignment. OK to match services with our own or a partner’s product.
Enterprise has been slow to invest against the tide of change. Cash reserves are low and the company has had many losses in the last five years. Existing obligations are high.
Enterprise is strong financially but has huge resistance to changing the way it does business. Management wants a plan for steady, validated improvements and changes.
Enterprise has plenty of cash and is willing to experiment with new products and business models. Get new products out fast and let them succeed or fail in the market place.
Design with materials that create only biodegradable waste or that are 100% recyclable (not down-cyclable) and that are not manufactured at the expense of ecology.
Support reducing the Have vs. Have Not gap. That is the gap between the rich and poor, educated vs. uneducated, etc.